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Account-Based Marketing: The Solution to B2B Marketing

Account-based marketing is fast gaining popularity among the marketers of today. With it focus on reaching out to specific accounts directly, is it the future of B2B marketing?

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5 Ways Artificial Intelligence Will Transform B2B Marketing

Artificial intelligence significantly changes approaches in almost any field of human activity, and marketing is no exception. Advanced prospecting, B2B marketing personalization, and SEO optimization are just a few of the areas where AI will revolutionize in the foreseeable future.‍

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